Subcategories

• What's an Independent Info Pro?
• A Day in the Life of an Independent Info Pro
• The Joys and Frustrations of Being an Independent Info Pro
• Are You a Potential Independent Info Pro?
• Who You Are and What You Do
• Understanding Your Competition
• Structuring Your Business
• Before You Launch
• Setting Up Your Business
• You.com
• Business Apps for Info-Entrepreneurs
• Work and the Rest of Your Life
• Managing Your Clients
• Money, Money, Money
• Setting Rates and Fees
• Subcontracting, or I'll Scratch Your Back If You Scratch Mine
• Ethics and Legalities
• Professional Development
• Strategic Planning
• Your Next Five Years
• Marketing Dos and Don'ts
• Your Marketing Plan
• Your Business Image
• Marketing on the Web
• Print and Eprint Marketing
• Marketing by Writing and Speaking
• Starting the Word of Mouth
• Public Relations
• The Reference Interview
• Thinking Like a Researcher
• Online Research Basics
• Web Research 101
• Specialized Web Databases
• Professional Online Services
• Telephone Research
• Public Records Research
• Deliverables
• Other Services You Can Offer
• The Association of Independent Information Professionals